Senior GTM Strategy Analyst (New Markets)

TL;DR

Senior GTM Strategy Analyst: Building the foundation for how hirify.global plans, measures, and scales growth across its go-to-market organization, partnering with commercial VPs to ensure decisions are data-informed and strategically aligned. Focus on driving strategic planning, performance analysis, and business casing in EMEA and APAC regions.

Location: Hybrid, based in Amsterdam

Company

hirify.global creates powerful tools that enable clients (boat rentals, museums, food tours, events) to operate and grow, serving over 20,000 clients across 90+ countries.

What you will do

• Support VPs and Commercial Directors in defining quarterly targets, capacity models, and operating plans.
• Refine standardized frameworks for planning, forecasting, and business reviews, aligning top-down goals with bottom-up execution.
• Analyze GTM performance against targets, identifying trends, risks, and opportunities across funnel stages and segments.
• Build and maintain capacity and productivity models to inform resourcing and target-setting, providing actionable insights for regional strategies.
• Structure and quantify business cases for strategic initiatives such as pricing changes or new market entry.
• Conduct sensitivity and ROI analyses to evaluate trade-offs and guide investment decisions.

Requirements

• Analytical Experience: 6+ years experience, with at least 3 years in GTM, Strategy, FP&A, or consulting roles, demonstrating strong modeling and data analysis skills (Excel or BI tools).
• Strategic Thinking: Ability to connect business goals to execution frameworks and define GTM levers that drive growth.
• Business Acumen: Deep understanding of B2B SaaS metrics, including pipeline coverage, retention levers, and unit economics.
• Stakeholder Management: Proven track record influencing senior commercial leaders through data-driven storytelling.
• Structured Problem-Solving: Ability to frame ambiguous problems into logical, actionable recommendations.
• Execution Through Others: Effectively partners with Sales Ops and Account Ops to translate strategy into execution.
• Communication: Exceptional ability to synthesize complexity into concise, executive-ready written and visual materials.

Culture & Benefits

• Global leave benefit including 22 weeks paid parental leave and 2 weeks paid grandparent leave.
• Life insurance policy and Pension Plan.
• Commuting allowance for public transport and subsidized lunch.
• Wellness benefits such as a Headspace subscription and wellness webinars.
• Hybrid friendly work environment with work-from-home assistance.
• Educational opportunities to foster continuous learning.
• Social hours, events, and team-building activities.
• 26 vacation days per year.