TL;DR

Product Marketing Manager (Sales Enablement): Building the bridge between product development and sales, focusing on messaging, content creation, and enablement programs. Focus on translating product complexity into sharp narratives, creating high-impact sales assets, and collaborating cross-functionally to drive measurable pipeline impact.

Location: Toronto

Salary: CA$139.1K – CA$153.7K

Company

%hirify_global% is building a unified AI agent that sells, supports, and re-engages customers across the entire journey, leading the shift in Conversational Commerce.

What you will do

Develop clear, differentiated positioning and messaging that turns product features into business outcomes.
Create high-impact sales assets including pitch decks, one-pagers, demo scripts, battle cards, and ROI calculators.
Lead product launch enablement, ensuring every rep understands what shipped, why it matters, and how to sell it.
Build and maintain a sales content library organized by buyer stage, persona, use case, and objection type.
Own competitive intelligence: track competitor moves, conduct voice-of-customer research, and arm the team with talk tracks.
Act as the voice of the customer back to Product, translating market feedback and sales insights into roadmap input.

Requirements

3–5 years in Product Marketing at a B2B SaaS company with a strong sales enablement or go-to-market focus.
Proven experience creating sales content that works and improves win rates.
A good understanding of B2B sales motions, ideally with exposure to methodologies like MEDDICC, Challenger, or Command of the Message.
Strong cross-functional collaboration skills to influence Product, align with Marketing, and build trust with Sales.
Data-driven mindset using win/loss insights, CRM data, and call intelligence.
Scrappy and execution-focused, comfortable writing messaging docs, building training decks, and running enablement sessions.

Nice to have

Ecommerce or AI-tech experience.
Bonus points if you've carried a quota or worked as an AE/SE.

Culture & Benefits

5-week vacation and paid sick leave.
Paid parental leave (16 weeks).
Personal credit card to buy lunches.
Private health insurance and retirement pension.
Get up to $900 CAD to set up your workstation at home.
Get up to $2600 CAD of learning material per year.

Product Marketing Manager - Sales Enablement