TL;DR

Product Marketing Manager (Gaming): Driving key strategic initiatives for the Pokémon Trading Card Game on a global scale with an accent on cross-functional communication and building collaborative relationships with international partners. Focus on leading interdepartmental teams, ensuring alignment and seamless execution of global marketing strategies.

Location: Hybrid in Bellevue, Washington, United States

Salary: $105,000 - $157,000 per year

Company

The Pokémon Company International manages the property outside of Asia and is responsible for brand management, licensing, marketing, the Pokémon Trading Card Game, the animated TV series, home entertainment, and the official Pokémon website.

What you will do

Support global marketing objectives through strategic thinking and creative execution.
Manage expansion launches, global activations, and critical embargo information.
Share marketing plans and performance reporting with Japanese stakeholders.
Lead planning and execution of the annual Global TCG Marketing Summit.
Lead interdepartmental teams across multiple regions to execute major projects and campaigns.
Communicate project status, anticipate challenges, and develop solutions.

Requirements

Five (5) to seven (7) years of relevant professional experience.
Bachelor's degree in a related field.
Proven knowledge in defining and executing a go-to-market strategy.
Japanese Language Proficiency: JLPT N2 required, N1 preferred.
Experience working with international teams and navigating cultural nuances.
Ability to travel domestically and internationally up to 10-15% of the time.

Nice to have

Experience in the gaming or entertainment industry.
Familiarity with the Pokémon Trading Card Game (TCG).

Culture & Benefits

Innovative culture driven by impact.
Company events that celebrate the spirit of Pokémon.
Competitive cash-based compensation programs.
100% employer-paid healthcare premiums.
Generous paid family leave.
Hybrid work environment.