Marketo Platform Architect (B2B)

TL;DR

Marketo Platform Architect (B2B): Leading high-priority marketing automation implementation projects and providing ongoing platform support with an accent on translating business needs into detailed technical requirements for platform configuration, data schemas, and system integrations. Focus on the development, testing, and deployment of digital marketing campaigns across all channels supported in B2B Marketing Automation platforms.

Location: Remote (US)

Company

hirify.global is a premier end-to-end digital transformation consultancy dedicated to partnering with ambitious brands to create digital solutions.

What you will do

• Lead discovery efforts to gather information from clients and internal team members to understand business needs and solution requirements.
• Translate business needs into detailed technical requirements for platform configuration, data schemas, and system integrations.
• Lead platform configuration and development of digital marketing campaigns across various channels in B2B Marketing Automation platforms.
• Oversee development, testing, and deployment of platform work completed by developers.
• Provide support to development teams working on platform integrations.
• Serve as a day-to-day technical platform SME to internal and client teams.

Requirements

• Bachelor’s degree in Computer Science, a related business or technology field, or equivalent work experience required.
• 5 to 10 years experience in a Software Development role working with data-driven applications.
• Minimum of 2 years working with Marketo and CRM systems as a Platform Architect, with demonstrated experience leading 3+ platform implementation projects.
• Experience serving as a Marketo Subject Matter Expert, with knowledge of various platform modules and capabilities.
• Familiarity with commonly-requested Marketo integrations and associated B2B technologies.
• Experienced data modeler in relational database systems with experience writing SQL queries.

Nice to have

• Marketo and CRM certifications preferred.
• Proficiency with Apache Velocity, Munchkin, REST/SOAP API.
• Agency experience preferred, with 2+ years experience in a client-facing role and knowledge of overall agency structures and agile project management methodologies.
• Solid understanding of B2B campaign management, lead / account management, audience segmentation methods, industry best practices, communication legal compliance, and downstream marketing automation analysis.

Culture & Benefits

• Award-Winning Culture: Cemented in core values that fuel creativity, ideas, collaboration, and benefits.
• World-Class, Fortune 500 Engagements: Improving experiences and business outcomes for interesting clients and well-known brands.
• Professional Growth Opportunities: Offering time and support for ongoing learning, courses, certification, and conference opportunities.
• Flexible Working Hours: Coordinating with clients and teams across time zones that can work around personal commitments and schedules.
• Competitive Benefits: Supporting team members with benefit choices to match you or your family’s needs.
• Take-What-You-Need Vacation: Empowering team members with encouraged time away from work for rest and relaxation.