Social Strategy Director (Adtech)

TL;DR

Social Strategy Director (Adtech): Leading the development of social strategic plans tailored to meet the client's distinct objectives and needs with an accent on beauty and wellness sector, cultural insights, best practices in the realm of creative strategy development. Focus on social platforms, how communities thrive and engage on them, the formats and features that drive virality and engagement and experience in developing content strategies that are rooted in Paid, Owned and Earned thinking.

Location: London, United Kingdom

Company

hirify.global specialises in bringing together brand advertising, customer experience marketing, PR, influence and consulting, all fuelled by Behavioural Science.

What you will do

• Lead the development of bespoke strategic plans that align with clients' unique goals.
• Build big platform ideas that drive impact and can be scaled.
• Collaborate with clients to formulate campaigns that resonate and yield results.
• Conduct in-depth research and analysis to pinpoint emerging trends and topics.
• Partner with internal teams to ensure campaign integration aligns with overall brand strategy.
• Develop innovative content and social comms strategies in collaboration with media partners.

Requirements

• In-depth experience in social and influencer marketing, with a focus on strategic campaigns and content ecosystems.
• In-depth knowledge of social platforms and how to deliver attention-seeking campaigns.
• Proficiency in working within a creative agency, with a strong grasp of the creative process.
• Familiarity with the global beauty and wellbeing industry and experience working on female power brands.
• Strong project management capabilities, managing multiple global campaigns and priorities concurrently.
• Must be located in London

Culture & Benefits

• 25 days annual leave + 1 Volunteer Day.
• Bupa Healthcare.
• Flexible Working Model with core working hours: 10am – 4pm.
• A 1.5:1 Matching Pension Structure.
• Wellbeing and Health benefits, including exercise class membership and Unmind membership.