TL;DR

VP, Social Strategist (Social Media): Partners with clients and creatives to bring brand-enhancing work to market across all social channels, leveraging market intelligence and consumer insight. Focus on unearthing cultural insights and digital truths, developing effective social and digital advertising campaigns, and driving client success.

Location: Must be based in New York, USA

Salary: $105,000–$175,000 per year

Company

%hirify_global% is the world's largest independent, family-run communications firm with over 6,000 employees across 60 offices, grounded by shared values and a culture of understanding, collaboration, and respect.

What you will do

Partner with clients and creatives to develop and implement brand-enhancing social strategies.
Unearth and articulate cultural insights and digital truths from social and conversational trends.
Develop and present strategic solutions to stakeholders, inspiring clients to take digital 'firsts'.
Collaborate with cross-functional teams to create and implement short and long-term online marketing strategies.
Stay current on audiences, cultural trends, social media behaviors, and platform best practices.

Requirements

At least 8 years of experience working in social media or digital advertising as a strategist.
Bachelor’s Degree in marketing, communications, or a related field or equivalent work experience.
Demonstrated ability to develop, design, and conduct primary and secondary research, insights immersions, and stakeholder workshops.
Passion for social media from both a branding and cultural perspective.
Fluency in data and analytics and how it informs strategies and optimizations.

Nice to have

Experience in a digital, social, integrated marketing, or communications agency.
Proven experience in delivering effective digital/social campaigns for large, well-known consumer brands.
Understanding best practices across social channels and knowledge of influencers/tastemakers.

Culture & Benefits

Relentless pursuit of an equitable and inspiring workplace that fosters trust, collaboration, and belonging.
Comprehensive benefits including medical and dental insurance, vision, 401K, life insurance, disability insurance, paid time off, travel assistance, and wellness programming.
Commitment to diversity, equity, inclusion, and belonging.
Culture built on trust, innovation, and inclusivity where unique perspectives are welcomed and celebrated.
Opportunities for growth and to make a meaningful impact in the communications industry.