TL;DR

Growth Marketing Lead (Fintech): Driving customer acquisition, improving customer retention, and maximizing revenue growth through innovative marketing strategies in the financial services industry. Focus on data-driven marketing campaigns, conversion funnel optimization, and identifying growth opportunities using analytics.

Location: Remote

Company

%hirify_global% is a global fintech company on a mission to build a new financial system that is ethical, accessible, and entirely interest-free.

What you will do

Develop and execute growth marketing strategies to drive customer acquisition, engagement, and retention.
Develop content assets, including landing pages and illustrative content.
Utilize front-end web development languages such as HTML and JavaScript.
Analyze customer behavior and traffic to marketing channels to develop and execute end-to-end campaigns.
Deploy content across various marketing channels, such as email marketing, social media, and SEO/SEM.

Requirements

Proven experience as a Growth Hacker or similar role.
Strong knowledge of digital marketing strategies, techniques, and tools, including SEO, SEM, email marketing, content marketing, social media, and paid advertising.
Proficiency in marketing analytics and data-driven decision-making.
Experience with Google Analytics, Mixpanel or similar tools is essential.
Solid understanding of conversion rate optimization (CRO) principles and best practices.
Strong project management skills with the ability to prioritize tasks and meet deadlines in a fast-paced environment.

Culture & Benefits

Join a purpose-driven team and help reshape the future of interest-free finance.
Opportunity to build innovative growth engines.
Work at the intersection of marketing, product, and data.