TL;DR

YouTube SEO Specialist: Shaping and executing YouTube SEO strategy, optimizing visibility, engagement, and conversion performance through data-driven insights and best practices. Focus on conducting keyword research, analyzing channel performance, and staying updated with algorithm changes to continuously improve channel growth.

Location: Remote (United Kingdom or Spain)

Company

Adapt (a %hirify_global% company) is an international digital performance marketing agency focused on driving the success of digital content across platforms and markets.

What you will do

Conduct keyword and topic research for YouTube to identify high-impact opportunities.
Optimize video metadata (titles, descriptions, tags, thumbnails, filenames, and playlists) to maximize visibility.
Analyze channel and video performance using YouTube Analytics and other SEO tools.
Perform competitor and trend research within the client’s niche.
Optimize video distribution and promotion strategy, including playlists and cross-platform promotion.
Collaborate with Paid Media, Analytics, and Content teams to align YouTube SEO efforts.

Requirements

Proven experience optimizing YouTube channels or videos with measurable performance growth.
Strong understanding of factors that drive video retention and engagement.
Proficiency with YouTube Studio, TubeBuddy, VidIQ, Google Trends, and related tools.
Data-driven mindset with the ability to interpret analytics into actionable strategies.
Strong collaboration skills to work cross-functionally.
Excellent communication and reporting abilities, comfortable presenting findings.

Culture & Benefits

Join a collaborative and inclusive environment that celebrates diversity.
Benefit from a wide range of career opportunities, training, and flexibility for work-life balance.
Opportunity to develop abilities and exposure to a wide range of clients from startups to global enterprises.
Team culture built on curiosity and a passion for learning about industry developments.

Hiring process

Artificial intelligence (AI) tools may be used to support parts of the hiring process, such as reviewing applications or analyzing resumes.