TL;DR

Product Manager (Medtech): Driving commercialization and growth for Near-Patient and Emerging Solutions (NES) diagnostic portfolio in the U.S. market with an accent on downstream marketing strategy, product positioning, and market adoption. Focus on translating scientific features into compelling customer value propositions and executing multichannel marketing campaigns.

Location: United States (Hybrid or Field-Based)

Company

%hirify_global% is a global leader in diagnostic solutions, developing innovative diagnostic assays and instruments to improve healthcare worldwide.

What you will do

Develop and implement downstream marketing plans for NES diagnostic solutions to drive awareness, adoption, and revenue growth.
Translate complex scientific and technical features into compelling customer value propositions, messaging, and promotional content.
Partner with global marketing, sales leadership, and technical teams to ensure strong market entry and consistent communication.
Create impactful tools, training, and collateral to support the field sales organization.
Monitor market trends, competitive activity, and customer feedback to identify opportunities.
Lead the development of multichannel marketing campaigns to strengthen brand presence in point-of-care and rapid diagnostics.

Requirements

Bachelor’s degree in Marketing, Business, Life Sciences, or related field; MBA preferred.
5+ years of experience in product management or downstream marketing within in-vitro diagnostics (IVD), medical devices, or life sciences.
Proven success leading commercialization or product growth initiatives for diagnostic or point-of-care solutions.
Strong analytical, communication, and storytelling skills.
Demonstrated experience working cross-functionally with sales, R&D, and regulatory teams in a global organization.
Ability to verify identity and eligibility to work in the United States.

Culture & Benefits

Opportunity to make an impactful contribution to patient care and global healthcare solutions.
Collaborate with colleagues from all over the world.
Diverse and inclusive culture that values unique perspectives.
Supportive, collaborative environment where everyone can thrive.
Committed to providing reasonable accommodations for qualified individuals with disabilities.