Product Marketing Manager (SaaS)

TL;DR

Product Marketing Manager (SaaS): Executing go-to-market strategies and shaping product narratives for IT Glue with an accent on defining positioning and messaging. Focus on enabling the sales organization and driving product launches.

Location: Toronto, Ontario

Company

hirify.global is a leading provider of IT infrastructure and security management solutions for MSPs and internal IT organizations worldwide, powered by AI.

What you will do

• Execute GTM strategies that drive awareness, adoption, and revenue for IT Glue.
• Craft clear, differentiated messaging and compelling product narratives.
• Develop high-impact sales tools, presentations, competitive positioning, and training.
• Act as a strategic partner to Product, Sales, Customer Success, and other GTM teams.
• Own end-to-end planning and execution of product launches.
• Gather and synthesize customer, competitor, and market insights to inform product strategy.

Requirements

• 2-5+ years of experience in product marketing in B2B SaaS or technology.
• Proven success in crafting messaging, positioning, and go-to-market strategies.
• Experience driving product launches and sales enablement programs.
• Strong storytelling, communication, and strategic thinking skills.
• Ability to analyze complex market data, customer insights, and usage trends to shape strategy.
• Bachelor’s degree in Marketing, Business, or a technical discipline.
• Location: Toronto, Ontario

Nice to have

• MBA is a plus.
• Certifications from Pragmatic Institute or Product Marketing Alliance.

Culture & Benefits

• Work for a company with sustained, strong double-digit growth.
• Join a team prepared to go above and beyond for customers.
• Opportunity to be part of a "growth rocket ship."