TL;DR

Product Marketing Manager (Web3): Shaping how the world sees and uses the %hirify_global% wallet, owning go-to-market strategies, and creating compelling narratives for new features with an accent on driving awareness, engagement, and usage across %hirify_global%’s features. Focus on campaign performance evaluation and optimization of messaging and funnel flows.

Location: Remote or office – up to you.

Company

%hirify_global% is one of the fastest-growing crypto wallets in the world, securing over $20 billion in digital assets.

What you will do

Conduct research and competitive analysis to inform go-to-market strategy and product positioning.
Prepare impactful product launches in collaboration with product and engineering teams.
Create content and manage campaigns to drive awareness, engagement, and usage across %hirify_global%’s features.
Collaborate with ecosystem partners and dApps to tell the story of our integrations and community impact.
Use data tools like Appsflyer and PostHog to evaluate campaign performance and optimize messaging.
Coordinate across internal teams to ensure everyone has what they need to win.

Requirements

2+ years experience in a Product Marketing role, ideally at a tech product or crypto company.
Proven success in planning and launching product features in fast-paced environments.
A knack for turning complex features into clear, benefit-driven messaging.
Experience in conducting user interviews, running surveys, and synthesizing competitive intelligence.
Strong writing skills, especially in simplifying technical content.
Experience working closely with product, growth, engineering, and design teams.
Comfort with metrics, dashboards, and A/B testing tools.

Nice to have

Familiarity with the Solana ecosystem or previous work on blockchain-based products.
Experience supporting product discovery efforts alongside PMs and researchers.

Culture & Benefits

Make an impact by shaping how people interact with and understand crypto wallets.
Collaborate with a talented, driven team to build innovative, user-first experiences.
Enjoy a flexible work environment based on trust that supports your well-being and fosters creativity.
Flexible work time – work when you are most productive, with no micromanagement.
Perks & benefits: individual education budget, cool team buildings, private health insurance.
Learn about crypto – become an expert.