TL;DR

Commercial Marketing Manager: Responsible for the strategy and execution of commercial marketing programs that capture and nurture exhibitor and sponsor leads across multiple channels with an accent on demand and lead generation. Focus on building ABM strategies and website optimization for lead generation activities.

Location: Based in Cairo Festival City Business Park, New Cairo, Cairo, Egypt office

Company

%hirify_global% creates global platforms for industries by organizing large-scale branded and transaction-oriented events and providing year-round online platforms.

What you will do

Build a funnel-based demand gen/lead gen strategy to deliver qualified leads to commercial teams.
Develop and manage demand gen/lead gen marketing budgets.
Optimize spend across marketing channels and build website strategy for lead generation.
Monitor campaign performance and share insights with sales and event teams.
Output multi-channel campaigns across email marketing, paid search, paid social, and remarketing.
Ensure marketing collateral adheres to brand guidelines.

Requirements

Educated to degree level or equivalent.
Experience in demand generation and full-funnel marketing.
Excellent analytical skills and a can-do attitude.
Experience in database development, Salesforce, and email marketing.
Strong copywriting skills and target-driven.
Excellent verbal and written communication skills.

Culture & Benefits

Welcoming culture with social events and diversity and inclusion networks.
Opportunity to volunteer with charity match funding.
Career development with training, mentoring, and access to courses.
21 days annual leave, birthday leave, and remote work possibility for up to four weeks a year.
Comprehensive company-funded private medical insurance with international coverage.
ShareMatch scheme and wellbeing support.