Ad Operations Consultant

TL;DR

Ad Operations Consultant (Marketing): Ensuring the smooth execution and optimization of digital campaigns with an accent on data-driven performance and cross-team collaboration. Focus on campaign trafficking, quality control, and providing actionable insights to drive decisions.

Location: Zürich, Switzerland. Flexible working hours and remote work options are available.

Company

hirify.global is WPP’s global media collective, bringing together the best platforms, people, and partners to create limitless opportunities for growth.

What you will do

• Manage end-to-end campaign trafficking and execution, including creative trafficking, quality control, and billing.
• Optimize performance using ad servers and programmatic/DSP platforms to maximize campaign effectiveness.
• Implement and monitor third-party verification tools to maintain brand safety and prevent fraud.
• Analyze data using GA4, Adobe Analytics, and other reporting tools to track performance and provide actionable insights.
• Collaborate with cross-functional teams and stakeholders, communicating insights clearly.
• Make data-driven recommendations, optimize campaigns, and ensure accurate execution and reporting.

Requirements

• Strong knowledge of API integrations and hands-on experience with ad tech platforms.
• Proven expertise in trafficking and executing campaigns across multiple platforms, including CM360 and Adform.
• Advanced analytical skills using GA4, Adobe Analytics, and reporting tools.
• Proficient with third-party verification tools to ensure brand safety, fraud detection, and viewability.
• Excellent communication skills, able to work across teams, mentor colleagues, and present confidently.
• Basic understanding of JavaScript, HTML, or Python, and experience with Google Tag Manager or similar systems for tracking and troubleshooting.
• Excellent German skills are a clear advantage.

Culture & Benefits

• Flexible working hours and remote work options for work-life balance.
• 30 vacation days plus one flexible day, with December 24th and 31st free.
• Health benefits, attractive retirement plans, and Mental Health Awareness Days.
• Diverse training opportunities and internal career programs within the WPP network.
• Employee discounts and other benefits such as the Job Ticket, Wellhub, or Job Bike.
• A culture of diversity and equal opportunities.