Marketing Associate (North America) (Fintech)

TL;DR

Marketing Associate (Fintech): Supporting North American go-to-market efforts across campaigns, events, sales, and partner marketing, focusing on optimizing sales and marketing automation processes. Focus on regional events, trade shows, partner collaboration, content localization, and sales team support.

Location: Must be located within a commutable distance to the New York office or other East Coast locations may be considered. The role will involve travel within the US and some international travel.

Company

hirify.global is transforming the banking landscape with our cutting-edge core banking software, enabling banks and financial institutions globally to modernize operations and deliver exceptional digital banking experiences.

What you will do

• Assist in the setup, execution, and reporting of marketing campaigns across email, digital channels, social media, and ABM platforms.
• Support the planning and logistics of regional events such as conferences, podcasts, roundtables, partner events, and trade shows.
• Assist with the execution of joint campaigns, events, and co-marketing programs with consulting, advisory, and technology partners.
• Coordinate regional content needs and support content localization, coordination, and distribution across North American marketing channels.
• Collaborate closely with the North American sales teams to ensure marketing activities are aligned to pipeline needs.
• Proactively source, qualify, and engage new business leads through research-driven methods, leveraging platforms like LinkedIn Sales Navigator.

Requirements

• 2 years of marketing experience in B2B SaaS, fintech, or enterprise technology (financial services experience preferred).
• Experience supporting events and external-facing marketing programs
• Hands-on experience with marketing automation and CRM tools (HubSpot preferred)
• Strong understanding of digital marketing, campaign operations, and field marketing
• Detail-oriented, organised, and comfortable managing multiple projects simultaneously
• Strong communication skills and the ability to collaborate across teams and functions

Nice to have

• Familiarity with the financial services industry (banking, consulting, fintech) is a plus.
• Ability to occasionally travel within North America for events or team meetings

Culture & Benefits

• Medical, Dental, and Vision insurance plan options
• 401(k) with company match of 100% of the first 4%
• Company-paid Long-Term Disability, and Life and AD&D insurance
• Optional ancillary benefits such as Short-term Disability, Accident Insurance, Legal & ID Protection, and more
• 20 days annual vacation PTO and 11 Paid Holidays
• Open to discussion for flexible working requests.

Hiring process

• Interview with someone from the Marketing team
• Interview with Engine North America team member(s) and others from the BD team
• Final interview with Engine’s North American President / CCO