Programmatic Account Director

TL;DR

Programmatic Account Director: Developing and leading client engagement for a programmatic specialist team, managing a team of Programmatic AMs and AEs, and supporting the strategic vision. Focus on optimizing programmatic accounts to hit performance targets, devising cross-digital platform strategies, and improving AI processes.

Location: Hybrid in London, United Kingdom. Must have the right to work in the UK.

Company

hirify.global, a global media collective and a brand of WPP, delivers 'Good Growth' for clients as 'Growth Architects' by using media with intention.

What you will do

• Take ultimate responsibility for the output of your team, both client-facing and operational.
• Serve as the central client contact for your client portfolio, engaging with senior management.
• Apply best practice rigor to the execution of programmatic campaigns.
• Maintain a forward-thinking and innovative approach in the development of programmatic activity.
• Develop and improve AI processes to drive digital outcomes.
• Build a reputation as a trusted senior advisor for internal and external stakeholders and support pitches.

Requirements

• Exceptional project management and coordination skills with a logical approach to problem-solving.
• Experience in developing and leading client relationships.
• Exceptional people management skills, including support and development of at least two junior team members.
• Extensive executional programmatic experience managing Brand & DR activity, with expertise in optimizing accounts to hit performance targets.
• Extensive experience using native programmatic platforms (Google, YouTube, Amazon, TTD) as well as 3rd party platforms (GA, DoubleClick, Adobe Analytics).
• Working knowledge of digital attribution approaches and understanding how programmatic integrates with other digital and offline channels.
• Must be based in the UK and have the right to work in this location.

Culture & Benefits

• Opportunities to tap into global hirify.global and WPP networks for growth and learning.
• Access to employee resource groups and frequent in-office events.
• Competitive medical, group retirement plans, vision, and dental insurance.
• Significant paid time off and employee mental health awareness days.
• Hybrid work approach with teams in the office around four days a week.
• Commitment to fostering a culture of respect, belonging, and equal career opportunities.