Crm Manager

TL;DR

Crm Manager (Marketing): Manage and execute CRM activities across multiple channels to deepen player engagement and drive business impact with an accent on data-driven lifecycle journeys and campaign optimization. Focus on planning, building, and optimizing CRM campaigns, collaborating cross-functionally, and analyzing performance to support growth goals.

Location: Remote with preference for Ramat Gan, Israel or United Kingdom

Company

hirify.global is a company focused on gaming ecosystem growth and player engagement.

What you will do

• Own and execute CRM activities to improve retention, conversion, and engagement metrics.
• Plan, build, and optimize CRM campaigns and automations using segmentation and personalization.
• Manage marketing and product activities from launch through performance analysis and iteration.
• Collaborate with Marketing, Product, Data, and Creative teams to design initiatives supporting KPIs.
• Monitor performance, analyze results, report insights, and recommend improvements.

Requirements

• Minimum 3 years experience in retention or CRM marketing activities
• Fluent English, both written and spoken
• Strong communication skills and experience working with cross-functional stakeholders
• Familiarity with CRM tools, segmentation, journeys, triggers, and loyalty programs
• Strong analytical mindset with experience working with large datasets
• Proven ability to own projects end to end and drive initiatives to measurable results

Nice to have

• Active PC or console gamer
• Technical knowledge with configuration files and systems