TL;DR

Crm Manager (Marketing): Manage and execute CRM activities across multiple channels to deepen player engagement and drive business impact with an accent on data-driven lifecycle journeys and campaign optimization. Focus on planning, building, and optimizing CRM campaigns, collaborating cross-functionally, and analyzing performance to support growth goals.

Location: Remote with preference for Ramat Gan, Israel or United Kingdom

Company

%hirify_global% is a company focused on gaming ecosystem growth and player engagement.

What you will do

Own and execute CRM activities to improve retention, conversion, and engagement metrics.
Plan, build, and optimize CRM campaigns and automations using segmentation and personalization.
Manage marketing and product activities from launch through performance analysis and iteration.
Collaborate with Marketing, Product, Data, and Creative teams to design initiatives supporting KPIs.
Monitor performance, analyze results, report insights, and recommend improvements.

Requirements

Minimum 3 years experience in retention or CRM marketing activities
Fluent English, both written and spoken
Strong communication skills and experience working with cross-functional stakeholders
Familiarity with CRM tools, segmentation, journeys, triggers, and loyalty programs
Strong analytical mindset with experience working with large datasets
Proven ability to own projects end to end and drive initiatives to measurable results

Nice to have

Active PC or console gamer
Technical knowledge with configuration files and systems