Copywriter Digital (Strategy And Design)

TL;DR

Copywriter Digital (Strategy And Design): Craft compelling, conversion-oriented messaging across paid media ads, SEO content, and retention campaigns with an accent on data-driven strategy and brand voice development. Focus on writing and optimizing copy for multiple channels, A/B testing messaging performance, and evolving client brand voices across touchpoints.

Location: Hybrid (San Diego, US)

Salary: $65,000 - 75,000

Company

Partner with leading brands to accelerate ecommerce growth using proprietary technology and a 360-degree approach to client business.

What you will do

• Write and test ad copy for paid social, display, and search campaigns to drive engagement and conversions.
• Create persuasive copy for SMS, email, and lifecycle marketing tailored to customer segments.
• Write optimized SEO content including blogs, product descriptions, and landing pages.
• Conduct keyword research and develop SEO content strategies with Growth and Analytics teams.
• Partner with media and CRM teams to A/B test and optimize copy performance.
• Maintain and evolve cohesive brand voice across multiple channels.

Requirements

• Location: Hybrid work with presence in San Diego, US
• 3–5+ years of digital copywriting experience, preferably in agency or fast-paced marketing environment.
• Proven ability to write for multiple funnel stages and channels including paid media, email/SMS, and SEO.
• Strong understanding of keyword research, SEO best practices, and performance analytics.
• Familiarity with A/B testing methodologies and performance optimization.
• Excellent attention to detail and ability to manage multiple projects.

Culture & Benefits

• 20 PTO days and 7 sick days annually.
• Medical, Vision, and Dental Insurance Benefits.
• 401k retirement plan.
• Hybrid working schedule combining remote and in-office work.