Head Of Marketing

TL;DR

Head Of Marketing: Lead strategic development and execution of marketing initiatives for International Health with an accent on digital-first strategies and AI integration. Focus on driving user engagement, retention, and conversion while managing a marketing team and collaborating across stakeholders.

Location: Hybrid in Chester, London or Utrecht

Company

hirify.global is a leading global publisher of research journals and books, pioneering open research and technology-enabled products for the medical and educational communities.

What you will do

• Develop and implement annual marketing strategy aligned with business goals.
• Lead and mentor marketing and analytics teams to drive innovation and campaign excellence.
• Oversee multi-channel campaign planning and execution ensuring alignment with audience needs.
• Use healthcare professional insights and market research to optimize engagement.
• Collaborate with stakeholders to integrate marketing efforts with sales and digital teams.
• Stay updated on emerging marketing trends and technologies including AI and automation.

Requirements

• Location: Hybrid work in Chester, London or Utrecht
• Bachelor’s degree and proven marketing leadership experience in healthcare, pharma, or medical communications.
• Strong digital marketing, campaign management, and project management skills.
• Proficiency in marketing technologies including AI, CRM, SEO, and social media.
• Excellent communication and stakeholder management skills.
• Analytical mindset with ability to translate data into strategy.

Nice to have

• Advanced degree in life sciences, business, or marketing.

Culture & Benefits

• Inclusive culture valuing diversity and equity.
• Support for disability and neurodivergence accommodations.
• Recognition for diversity efforts including Diversity Team of the Year award.