TL;DR

Senior Advertising Copywriter (AI): Creating high-impact advertising copy and campaign concepts across multiple channels, grounded in performance results and tailored to brand objectives. Focus on designing, testing, and refining AI-driven tools for content creation, translating market insights into persuasive messaging, and mentoring junior talent.

Company

%hirify_global% is Europe's leading digital automotive platform, revolutionizing the automotive industry with brands like wirkaufendeinauto.de, AUTO1.com, and Autohero.

What you will do

Create high-impact advertising copy and campaign concepts based on performance data and business objectives.
Take ownership of complex, multi-channel copy projects, coordinating with writers and stakeholders for timely delivery.
Design, test, and refine AI-driven tools (e.g., Custom GPTs) and champion their rollout for scalable, brand-compliant content.
Translate campaign objectives, brand strategy, and market insights into persuasive messaging frameworks.
Leverage performance data and A/B test results to create stronger, more effective copy.
Mentor junior writers and collaborate as a copy expert with Brand, Activation, Product, and Digital teams.

Requirements

6–8 years of hands-on copywriting experience in advertising, digital, CRM, and cross-channel consumer brand environments.
Exceptional ability to translate strategic and creative briefs into compelling storytelling and adaptable content.
Experience with AI-powered copy/automation tools (e.g., prompt design, Custom GPTs) and a passion for scaling creative excellence with technology.
Strong project management, organizational, and communication skills, with the ability to juggle multiple priorities.
Confident collaborating cross-functionally and mentoring junior talent.
Fluent German and English (other additional European languages a strong plus).

Culture & Benefits

Be part of a successful, listed public company.
Receive a dedicated education budget for personal and professional growth (online courses, conferences, and trainings).
Work in a truly international and diverse environment with over 90 different nationalities.
Access discounts on well-known brands and special offers on used cars.
Benefit from working from home options, flexible working hours, and 30 days of vacation.
Enjoy free access to Headspace for mental well-being.