Marketing Specialist

TL;DR

Marketing Specialist: Developing and executing marketing strategies, campaigns, and programs to drive brand awareness and lead generation with an accent on digital marketing, marketing automation, and cross-functional collaboration. Focus on qualifying leads, content creation, and employer branding campaigns.

Company

hirify.global is a company involved in pioneering projects with innovative technological solutions and offers strong IT training plans and professional growth opportunities.

What you will do

• Develop and execute marketing strategies, campaigns, and programs to increase brand awareness and lead generation.
• Collaborate with sales to qualify marketing leads and convert them to sales leads.
• Produce client cases by interviewing stakeholders and company representatives.
• Manage digital marketing channels including website, SEO, SEM, social media, and content marketing.
• Support marketing automation and email campaigns for lead nurturing and client relationship management.
• Coordinate employer branding campaigns with HR department.

Requirements

• Minimum 3 years of B2B marketing experience, preferably in IT sector
• Proven experience in developing and executing marketing strategies and campaigns.
• Strong knowledge of digital marketing channels, marketing automation, and analytics tools.
• Fluency in English and Portuguese.
• Bachelor's degree in Marketing, Communications, Business, or related field.

Culture & Benefits

• Integration in a growing organization with involvement in innovative technological projects.
• Strong IT training plans.
• Opportunities for professional evolution in national and international projects.