TL;DR

Product Marketing Manager (Crypto): Managing and bringing new Crypto products to market with an accent on go-to-market strategies, customer insights, and campaign execution. Focus on developing data-driven marketing plans, running experiments, and scaling product marketing efforts globally.

Location: Remote

Salary: PLN 18,400 - 29,100 gross monthly (Poland)

Company

%hirify_global% is a global fintech company offering a financial super app with products including spending, saving, investing, and crypto services, serving over 65 million customers worldwide.

What you will do

Identify customer needs and create actionable insights for product teams globally
Drive go-to-market launches by developing audience strategy, messaging, and positioning
Develop research plans to uncover customer insights and validate product roadmaps
Collaborate with Product and Marketing teams to execute campaigns based on customer insights
Run experiments to test hypotheses and inform marketing strategies
Scale product marketing efforts by operationalising resources for regional teams

Requirements

Experience in B2C product marketing in fast-paced, hyper-growth global tech companies
Knowledge of Crypto markets and competitive landscape
Expertise in strategic direction and project management of complex go-to-market campaigns
Strong communication and interpersonal skills for dynamic environments
Ability to analyze data into actionable insights for campaigns and product development

Culture & Benefits

Inclusive and diverse workplace with a strong focus on employee experience
Remote work options with global team collaboration
Recognition as a Great Place to Work™
Opportunities to work on innovative fintech and crypto products