TL;DR

Product Marketing Manager (Energy): Owning the go-to-market success for an onshore portfolio across weather-sensitive industries, including Utilities, Onshore Oil & Gas, Healthcare, and Retail. Focus on crafting compelling product narratives, driving global go-to-market initiatives, and supporting sales enablement with high-impact sales kits, content, and training.

Location: Based in Houston, Texas USA. Hybrid Work Model.

Salary: $100,000–$130,000 per year

Company

%hirify_global% strengthens its Onshore domain, enabling clients to navigate a changing environment by unlocking the value of data.

What you will do

Craft product positioning and messaging that resonates with global onshore audiences.
Lead global go-to-market initiatives, including launch campaigns and promotions.
Support sales enablement by creating high-impact sales kits, web content, and training.
Continuously analyze market and customer insights, including competitive landscape and market shifts.
Gather client feedback through interviews and surveys for product development and marketing plans.
Guide consistency of messaging across digital channels, social media, email campaigns, and events.
Define KPIs, monitor campaign performance and feature adoption metrics, and adapt GTM strategies.
Advance the adoption and implementation of GenAI in Product Marketing workflows.

Requirements

3+ years of B2B Product Marketing experience, ideally within Onshore energy, SaaS, utilities, or weather analytical industries.
Solid understanding of offshore operations and/or weather-related services.
Hands-on experience with CRM and marketing automation tools (HubSpot preferred).
Great English communication skills, both written and verbal.
Strong analytical mindset, with the ability to interpret data and translate insights.
Collaborative working style, with experience partnering across functions.

Culture & Benefits

Global mission focused on unlocking the value of data for clients.
Smart, creative, and innovative environment with a talented and supportive team.
Hybrid work model.
International development opportunities for professional growth.
Stimulating international environment that encourages challenge and support.