TL;DR
Marketing Operations Manager (AI): Manages and optimizes the systems, processes, and integrations that power the marketing organization, with an accent on ensuring data accuracy, campaign efficiency, and seamless coordination between marketing, sales, and business operations. Focus on overseeing system integrations (including HubSpot and Salesforce), managing workflow and campaign automation, troubleshooting sync and data flow issues, and exploring new technology investments.
Location: Willing to work hybrid work model out of the hirify.global New York office.
Salary: $110,000–$120,000 annually
Company
A global leader that provides an essential cybersecurity platform protecting nearly 10,000 organizations with its proprietary AI Active AI Security Platform.
What you will do
- Monitor and maintain HubSpot ↔ Salesforce integration and other marketing technology integrations.
- Configure, test, and monitor marketing automation workflows and campaign programs within HubSpot.
- Oversee lead flow, routing, and syncing processes between HubSpot and Salesforce.
- Partner with Salesforce Administrators to address bug fixes, permission requests, and system enhancement requests.
- Manage JIRA tickets or equivalent project management systems to track marketing system requests, enhancements, and incidents.
- Serve as the primary point of contact for marketing technology vendors, coordinating purchase orders and tracking invoices.
Requirements
- Bachelor’s degree in Marketing, Business, Information Systems, or a related field.
- 5-7+ years of experience in marketing operations, marketing automation, or CRM system management.
- Hands-on experience with HubSpot Marketing Hub and Salesforce CRM.
- Experience managing workflows, integrations, and lead management processes between marketing and CRM systems.
- Familiarity with JIRA or similar project management/ticketing systems.
- Strong understanding of marketing automation principles, CRM data structures, and campaign management processes.
- Excellent troubleshooting and analytical skills with attention to data quality and accuracy.
- Willing to work hybrid work model out of the hirify.global New York office.
Culture & Benefits
- 100% medical, dental, and vision insurance for employees and dependents.
- Paid parental leave and pet insurance discount.
- Life insurance and commuter benefits.
- 401(k) retirement savings plan.
- Employee Assistance Program.
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