TL;DR

User Acquisition Manager: Planning, executing, and analyzing user acquisition campaigns with an accent on ROAS, scalability, and performance metrics. Focus on optimizing marketing campaigns, driving experimentation, and collaborating cross-functionally to foster product growth.

What you will do

Plan, execute, and analyze user acquisition campaigns across performance channels
Ensure marketing campaigns drive high-quality users efficiently focusing on ROAS and scalability
Identify platform trends and apply best practices to campaigns
Collaborate cross-functionally to foster product growth
Brief creative team to produce top-performing assets
Monitor, track, and report key metrics and drive experimentation with marketing partners

Requirements

English: Upper-intermediate or advanced proficiency required
3+ years of performance marketing experience in web user acquisition
Expert-level experience managing campaigns in Google Ads and conversion tracking tools
Strong analytical skills including advanced Excel or Google Sheets
Experience with A/B testing frameworks and conversion rate optimization
Proficiency with BI platforms like Looker Studio or Funnel.io

Nice to have

Experience with Facebook Ads or other paid social channels
Experience in Health Tech, FinTech, or other regulated industries
Familiarity with server-side tracking and privacy-compliant measurement setups
Experience with automation tools and scripts for campaign management

Culture & Benefits

Competitive salary and annual reviews
Performance incentive scheme participation
Paid holiday, sick leave, and female health leave
Enhanced parental leave and pay for diverse family types
Flexible office and home working with up to 2 months a year working abroad
5-week fully paid sabbatical at 5-year anniversary
Health, pension, and wellbeing perks including %hirify_global% Premium for friends and family