Go-To-Market And Commercial Strategy Lead (HealthTech)

TL;DR

Go-To-Market And Commercial Strategy Lead (HealthTech): Lead the development and validation of inMotu’s go-to-market and sales strategy for the European market with an accent on early commercial traction and pilot customer acquisition. Focus on shaping strategy, driving business development, and leveraging expertise in HealthTech and MedTech software sales.

Location: Remote with multiple European and global office options including Amsterdam, Berlin, London, and others

Company

hirify.global Innovation Hub develops inMotu, an AI-powered digital physiotherapy platform using computer vision and musculoskeletal modelling to support rehabilitation.

What you will do

• Shape and validate the go-to-market strategy for inMotu.
• Drive early business development and sales to secure pilot customers.
• Provide market expertise and best practices from MedTech, HealthTech, and Digital Health industries.
• Contribute to growth planning including scaling, partnerships, and commercialization pathways.

Requirements

• Fluent English required.
• Proven commercial or product leadership experience in HealthTech or MedTech.
• Strong B2B experience selling or launching digital health solutions in healthcare settings.
• Deep understanding of EU healthcare and physiotherapy markets.
• Entrepreneurial, self-driven, and results-oriented mindset.

Culture & Benefits

• Three-month fixed-term contract with salary and reimbursed project expenses.
• Direct collaboration with the inMotu core team.
• Opportunity for extension or long-term employment based on project results.