Digital Marketing Manager

TL;DR

Digital Marketing Manager (Marketing): Leading omni-channel digital marketing campaigns and asset creation for a wellbeing beauty brand with an accent on retailer.com optimization, paid media strategy, and data-driven performance analysis. Focus on designing integrated activations, maximizing campaign efficiency, and driving brand excellence across multiple digital platforms.

Location: Hybrid in New York, NY, US with up to 50% remote work option

Salary: $100,000–130,000 per year

Company

hirify.global is a leading global beauty company with a diverse portfolio of fragrance, color cosmetics, skincare, and body care brands, committed to inclusivity and innovation.

What you will do

• Lead best-in-class digital campaigns and asset creation across retailer.com and paid media touchpoints.
• Partner cross-functionally with DTC, e-commerce, creative, and media teams to deliver cohesive 360° activations.
• Drive brand excellence on retailer platforms such as Amazon, ULTA, and Macy’s with elevated content and storytelling.
• Manage omni-channel digital media strategy including paid social, display, video, and search campaigns.
• Analyze campaign and media performance, translating data into actionable insights to optimize future strategies.

Requirements

• Location: Must be based in or near New York, NY, US
• 5–7 years of digital marketing or e-commerce experience in beauty, wellness, or premium consumer brands.
• Bachelor’s degree required; MBA or advanced marketing certification is a plus.
• Proven experience with omni-channel media strategies and retailer.com ecosystems.
• Strong data analysis skills to drive campaign optimization.
• English: Proficient (B2) required

Nice to have

• Experience with prestige brands.
• Creative production and cross-functional campaign management experience.
• Strong collaboration, presentation, and stakeholder management skills.
• Passion for connecting science, storytelling, and wellbeing in beauty.

Culture & Benefits

• Flexible hybrid work policy with up to 50% remote work.
• Competitive salary with annual bonus eligibility.
• Comprehensive health, dental, vision, and disability insurance.
• 401(k) plan with employer match.
• Paid time off, parental leave, and tuition reimbursement.
• Inclusive and diverse workplace culture valuing unique perspectives.

Hiring process

• Initial contact by recruiter.
• Telephone or online introductory meeting.
• First online or in-person interview.
• Second interview.
• Offer proposal with employment terms.