SEO Consultant (Marketing)

TL;DR

SEO Consultant (Marketing): Leading and executing all SEO activities, including technical assessments, content strategies, and comprehensive link building, to significantly enhance search engine rankings for prestigious client companies across diverse industries. Focus on integrating SEO strategies effectively within broader digital marketing scenarios, leveraging data and AI to drive impactful client solutions.

Location: Hybrid in Milan, Italy

Company

hirify.global is WPP’s global media collective, bringing the best platform, people, and partners together to create limitless opportunities for growth in media and advertising.

What you will do

• Analyze business requirements to propose and implement high-performing SEO project solutions.
• Conduct ongoing, in-depth keyword research, including discovery and expansion of new keyword opportunities.
• Develop and execute comprehensive technical, content, and link building strategies.
• Integrate SEO strategies effectively within broader digital marketing scenarios.
• Provide thorough and insightful data analysis for client properties and competitive landscapes.
• Collaborate closely with other SEO Consultants, Managers, Web Analysts, and Account teams.

Requirements

• BS/MS degree in engineering, marketing, or a related field.
• 2-3 years of progressive experience in an SEO-focused role, either agency-side or in-house.
• Deep knowledge of ranking factors, search engine algorithms, and current SEO trends and best practices.
• Prior experience in technical SEO, preferably for e-commerce and/or multi-country websites.
• Proven experience in running successful content and link building strategies.
• In-depth experience with website analytics tools (e.g., Google Analytics, Adobe Analytics) and common data visualization tools (e.g., Looker Studio).
• Working knowledge of HTML, CSS, and JavaScript development and their constraints related to SEO.
• Familiarity with key search tools (e.g., Google Search Console, SemRush, Lumar, Screaming Frog, AWR, Majestic).
• Leveraging modern technologies, including AI, to enhance efficiency, automate processes, and champion digital evolution.
• English: Good proficiency (both oral and written) is mandatory due to international projects; a second European language is a significant plus.

Culture & Benefits

• Hybrid work approach fostering creativity, collaboration, and connection.
• Opportunities to tap into the global hirify.global & WPP networks for professional growth and learning.
• Access to employee resource groups and frequent in-office events.
• Comprehensive benefits including competitive medical, group retirement plans, vision, and dental insurance.
• Significant paid time off and employee mental health awareness days.
• Commitment to fostering a culture of respect and equal opportunity.