B2B Marketing Manager

TL;DR

B2B Marketing Manager (Ecommerce): Drive engagement and growth within a global network of professional watch dealers by developing and executing lifecycle marketing and product marketing initiatives with an accent on data-informed messaging and partner loyalty. Focus on planning and executing integrated campaigns, collaborating cross-functionally, and strengthening brand positioning in the luxury watch marketplace.

Location: Hybrid in Berlin or Karlsruhe, Germany

Company

hirify.global is a global marketplace for luxury watches connecting buyers and sellers worldwide, emphasizing trust, transparency, and technology.

What you will do

• Support implementation of global B2B marketing initiatives to drive dealer engagement and growth
• Plan and execute lifecycle marketing and content campaigns
• Develop targeted messaging to strengthen loyalty and position hirify.global as the preferred platform
• Collaborate with product and sales teams on product marketing activities
• Create and manage B2B content across multiple touchpoints
• Contribute to trade marketing, events, sponsorships, and co-marketing activities

Requirements

• Location: Hybrid work based in Berlin or Karlsruhe, Germany
• English: B2 level or higher
• Experience in B2B marketing within platform, marketplace, or SaaS environments
• Hands-on experience with CRM and email marketing tools like Braze
• Strong project management and cross-functional collaboration skills
• Affinity for luxury watch industry is a plus

Culture & Benefits

• Modern work culture with flexibility and creativity
• Benefit app with monthly allowance for sports, childcare, or mobility
• Free lunch provided
• Permanent contract with long-term career prospects
• 30 days vacation plus additional days off on December 24th and 31st
• Opportunity to work from abroad up to 20 days per year