TL;DR
Marketing Manager (Nordics): Leading field marketing efforts to drive regional pipeline growth and brand awareness through impactful marketing programs with an accent on local go-to-market initiatives and demand generation. Focus on planning and executing campaigns, events, and ABM programs, and localizing global content.
Location: The role is based in Stockholm, with occasional travel to the Nordic countries.
Company
hirify.global is a leading workforce management platform, helping businesses simplify scheduling, optimize staffing, and engage their frontline teams.
What you will do
- Develop and execute integrated regional marketing plans to generate pipeline and accelerate deals in the Nordic region.
- Partner closely with regional sales teams to align marketing activities with local business goals.
- Plan and manage field marketing events such as trade shows, roundtables, and executive dinners.
- Drive account-based marketing (ABM) programs in collaboration with sales.
- Work with global marketing functions to localise global campaigns and create content in Nordic languages.
- Manage regional marketing budgets, vendors, and performance metrics to ensure ROI on all activities.
Requirements
- Solid experience in B2B SaaS marketing, preferably in field marketing, regional marketing, or demand generation.
- Proven track record of creating and executing regional marketing campaigns that drive measurable business results.
- Experience supporting regional sales teams, and a solid understanding of marketing in several Nordic countries.
- Solid understanding of pipeline generation, leveraging ABM, and sales alignment in a SaaS or enterprise environment.
- Experience with sales and marketing systems (e.g., Hubspot, Salesforce, 6Sense, Asana, Canva).
- Excellent organisational skills, a proactive, and results-driven approach.
Culture & Benefits
- A truly international team with a flexible and hybrid-friendly work culture.
- Opportunities to grow, take ownership, and make a real impact.
- An open, inclusive, and fun environment where your ideas matter.
- Enhanced vacation allowance, gym membership contribution, health insurance, and a pension plan.
Hiring process
- Fill out a short application (no cover letter needed).
- Complete psychometric and objective assessments through Alva Labs.
- Quick screening call with the Talent team.
- Meet the hiring manager.
- Complete a role-specific case assessment at the office.
- References & background checks.
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