Product Lead (D2C)

TL;DR

Product Lead (D2C): Driving the rapid scaling of a high-velocity D2C digital product with an accent on product vision, strategy, and execution. Focus on continuous experimentation, conversion funnel optimization, and balancing user experience with commercial outcomes to maximize retention and LTV.

Location: Applicants from any country are welcome to apply for the position as long as they are located within approximately ± 4 hours of CET.

Company

hirify.global is a leading tech company that creates and operates innovative consumer products across health, education, and entertainment industries.

What you will do

• Lead product vision, strategy, and execution for rapid scaling.
• Work cross-functionally with engineering, growth, and design teams to deliver user-focused, data-backed improvements.
• Drive continuous experimentation from conversion funnel optimization to feature prioritization.
• Balance user experience with commercial outcomes to maximize retention and LTV.
• Establish clear processes and structure within a fast-moving environment.
• Identify opportunities for automation, new product lines, and strategic growth bets.

Requirements

• 5+ years in product management, ideally in D2C or subscription-based digital products.
• Experience as a founder, early employee, or product leader in a fast-growing startup.
• Deep understanding of data-driven growth, conversion funnels, and user psychology.
• Proven ability to lead cross-functional teams and deliver impact under pressure.
• Energized by solving hard problems, owning decisions, and operating autonomously.
• Comfortable working in ambiguity and wearing multiple hats.

Culture & Benefits

• Remote work environment with flexibility and a healthy work-life balance.
• Unlimited paid time off and paid national holidays.
• Company-provided MacBook for seamless productivity.
• Flexible Independent Contractor Agreement offering autonomy and entrepreneurial opportunities.
• Fast-paced, high-bar, and intense work environment valuing ownership, challenge, and speed.
• Opportunity for personal and professional growth.

Hiring process

• Application review (typically 3–5 days).
• Recruiter Screening (40 minutes).
• Technical Interview (90 minutes).
• Final Interview (60 minutes).