Crm Automation Manager

TL;DR

Crm Automation Manager (Marketing): Design, build, and optimize automated communication flows for client lifecycle management with an accent on multi-channel onboarding, reactivation campaigns, and data-driven funnel optimization. Focus on designing event-driven automation, conducting A/B tests, and generating insights from client behavior analytics.

What you will do

• Design and optimize automated communication flows across client lifecycle stages.
• Develop onboarding and welcome journeys via email, push, SMS, and in-app channels.
• Implement reactivation campaigns and hidden flows for different client stages.
• Conduct A/B testing to improve funnel conversion and reactivation effectiveness.
• Perform post-campaign analysis, build dashboards, and automate reporting and trigger logic.
• Collaborate cross-functionally with Product, Analytics, and Content/Design teams.

Requirements

• 2+ years of experience in CRM or marketing automation.
• Proven experience with trigger-based lifecycle campaigns.
• Strong understanding of event-driven logic, segmentation, and automation systems (Smartico, FastTrack).
• Proficiency with BI tools such as Looker or Tableau.
• Ability to work cross-functionally with multiple teams.

Culture & Benefits

• 3 health days for well-being.
• 25 paid vacation days.
• $30 net monthly sports compensation.
• Top-notch medical insurance.
• Office snacks and corporate events.