Creative Director (Gameplay & Monetisation)

TL;DR

Creative Director (Gameplay & Monetisation): Lead the creative vision and multidisciplinary design team for Candy Crush Soda Saga, focusing on gameplay, economy, and monetisation systems. With an accent on player engagement and business impact, focus on designing intuitive, rewarding player experiences and scaling design excellence.

Location: Stockholm, Sweden

Company

hirify.global is a leading interactive entertainment company known for iconic mobile games like Candy Crush, with over 200 million monthly active users and part of Microsoft.

What you will do

• Own the creative vision across gameplay, economy, and monetisation systems connecting player joy with business goals.
• Lead and inspire a multidisciplinary team of ~20 designers to deliver cohesive, player-first work.
• Drive clarity and cohesion in design from features to UI details.
• Collaborate deeply with Product, Analytics, Engineering, and Marketing to create scalable experiences.
• Champion the player ensuring fun, fairness, and rewarding gameplay.
• Grow creative excellence through mentorship and improving design systems and tools.

Requirements

• Experience leading creative/design teams in fast-paced live-service environments.
• Strong creative vision with strategic instincts linhirify.global design to monetisation goals.
• Deep understanding of player motivation, game systems, and mobile UX/UI.
• Ability to inspire and influence product direction through creativity and clarity.
• Experience developing and scaling teams with focus on craft growth and culture.
• Location: Must be based in Stockholm, Sweden.

Nice to have

• Experience in mobile gaming or live-service consumer products.
• Background in economy or systems design.
• Hands-on experience across multiple design disciplines.

Culture & Benefits

• Part of a Fortune 500 company with a strong track record of success.
• Inclusive and diverse work environment.
• Global presence with offices in multiple major cities.