TL;DR

Senior Lead Acquisition Growth Campaigns (Marketing): Drive marketing-led acquisition strategy and experimentation for %hirify_global% across product-led and sales-led motions with an accent on integrated campaign frameworks, data-driven growth, and AI-enabled marketing. Focus on designing and scaling high-impact growth programs, cross-functional collaboration, and optimizing acquisition performance.

Location: Remote within US Zones 2 and 3 only

Salary: $167,500–$226,700 USD (Zone 2), $148,900–$201,500 USD (Zone 3)

Company

%hirify_global% is a global SaaS company focused on transforming the future of work with a Virtual First model combining autonomy and human connection.

What you will do

Own end-to-end campaign acquisition strategy across PLG and SLG, driving demand and pipeline acceleration.
Lead growth experimentation engine for rapid testing across messaging, creative, channels, and audiences.
Define early-journey customer architecture and identify high-leverage opportunities across multiple channels.
Set acquisition performance framework partnering with data science and channel leads to optimize spend and conversion.
Translate experiment learnings into scalable growth programs operationalized across teams and products.
Drive cross-functional alignment to ensure cohesive acquisition narrative aligned with business strategy.
Champion AI use in acquisition workflows for targeting, segmentation, and creative optimization.

Requirements

Must have 10+ years experience in growth or acquisition marketing within B2B SaaS with impact in PLG and SLG environments.
Proven leadership in acquisition strategy and cross-functional team alignment.
Strong analytical skills in forecasting, attribution, experimental design, and KPI development.
Experience partnering with channel, content, PMM, and product teams for integrated campaigns.
Familiarity with AI-enabled marketing tools for targeting and automation.
Exceptional communication and stakeholder management skills.

Nice to have

Experience scaling acquisition in high-growth SaaS or freemium models.
Proficiency with experimentation and automation platforms like Jira and Confluence.
Understanding of paid media strategy and pipeline measurement frameworks.
Exposure to AI-driven personalization and generative content workflows.
Strategic marketing and analytics background.

Culture & Benefits

Comprehensive medical, dental, and vision coverage.
401(k) plan with company match and immediate vesting.
Flexible PTO, paid holidays, volunteer time off.
Parental benefits including leave and fertility support.
Access to global co-working spaces and quarterly phone/internet allowance.
Mental health, disability, and neurodivergence support benefits.