Data Analyst (Acquisition & Virality)

TL;DR

Senior Data Analyst (Acquisition & Virality): Analyzing user behavior, identifying growth opportunities, and measuring the impact of initiatives to drive growth for a data privacy company with an accent on SQL data querying, experiment design, and KPI reporting. Focus on uncovering bottlenecks in acquisition funnels, optimizing go-to-market efforts, and translating complex analyses into actionable recommendations for stakeholders.

Location: Hybrid in Lisbon (minimum of 2 days a week from the office)

Company

hirify.global is a global leader in data privacy and privacy-led marketing solutions, focused on empowering a thriving digital ecosystem by balancing data-driven business and privacy-led marketing.

What you will do

• Act as a dedicated BI partner for the Growth - Acquisition & Virality team, proactively scoping analytical needs and defining tracking requirements.
• Use SQL to query, transform, and validate data from multiple sources, ensuring data accuracy and consistency.
• Partner with product managers, marketers, and engineers to analyze user journeys and uncover opportunities for scalable acquisition and engagement.
• Design, implement, and evaluate experiments (A/B, multivariate) to validate hypotheses and quantify impact.
• Build and maintain dashboards, reports, and models in Power BI and Amplitude to monitor program performance and surface actionable insights.
• Define, monitor, and report on core KPIs (conversion rates, viral coefficient, attribution) and provide data-driven recommendations that influence strategy.

Requirements

• Bachelor’s degree in Business, Data Analytics, Marketing, or a related field.
• 3+ years of experience in data analysis, with a focus on B2B SaaS GTM performance and funnel analysis.
• Intermediate skills in SQL for querying and analyzing data.
• Expertise in analytics and visualization tools (Power BI, Amplitude, or similar) for creating dashboards.
• Strong understanding of growth and marketing KPIs, including acquisition cost, lifetime value, conversion, and virality metrics.
• Exceptional communication skills, with the ability to present insights clearly to non-technical stakeholders and leadership.

Nice to have

• Experience in product-led growth (PLG) environments.
• Familiarity with subscription models and metrics.
• Proven track record of analyzing and supporting successful acquisition strategies.

Culture & Benefits

• Join a fast-growing, diverse, and international team of tech enthusiasts building success together.
• Work in a positive, vibrant, and inspiring environment that enables personal and professional growth.
• Benefit from flexible working hours, hybrid working, and the possibility of workcations.
• Participate in regular team events on-site in Munich, Copenhagen, Odense, Lisbon, Prague or online.
• Receive a personal development budget and access to job-related language courses.
• Be part of a company dedicated to building a diverse, equitable, and inclusive environment.