TL;DR

Director Demand Generation (Marketing): Lead strategy and execution of full-funnel demand generation programs targeting professional and SMB audiences with an accent on account-based marketing, campaign optimization, and AI-driven personalization. Focus on designing high-impact digital and in-person campaigns, managing budgets, and collaborating cross-functionally to drive pipeline and revenue growth globally.

Location: Remote - Must be located in Spain, Portugal, or the UK

Company

%hirify_global% powers short-term rental businesses with a leading Revenue Management System used globally by property managers and owners, leveraging AI and modern technologies.

What you will do

Design and execute demand generation strategies using broad and account-based marketing tactics.
Lead campaign development and optimization across digital and in-person channels.
Translate data and customer insights into actionable recommendations for continuous improvement.
Collaborate with regional sales teams to deliver consistent global demand generation programs.
Manage annual demand generation budget to support funnel growth and pipeline velocity.
Establish KPIs and align with cross-functional stakeholders including Sales, Operations, and Customer Success.

Requirements

Must be located in Spain, Portugal, or the UK.
8+ years experience in B2B demand generation with 5+ years in leadership.
Expertise in Account Based Marketing, automation, PLG, activation, and personalization.
Strong track record driving measurable pipeline and revenue results.
Deep experience with top MarTech platforms and tools.
Comfortable leveraging data for decision-making and optimization.

Culture & Benefits

Stock options and unlimited PTO.
Private health insurance.
Commitment to diversity, equity, and inclusion.
Values-driven culture emphasizing care, trust, and curiosity.

Hiring process

Initial video conversation with recruiting team.
Interview with VP of Marketing.
Assignment presentation to panel of stakeholders.
Final interview with CRO and CEO.