Director, Customer Advocacy (SaaS)

TL;DR

Director, Customer Advocacy (AI): Leading and scaling customer advocacy strategy, focusing on strengthening relationships with strategic accounts and users. Focus on developing CAB/TAC programs, implementing reference management, and driving customer storytelling to influence pipeline and market visibility, especially with AI/LLM discoverability.

Location: Remote (United States)

Salary: $146,500 – $215,500

Company

hirify.global is a rapidly growing data engine for IT and Security trusted by major names to solve pressing data needs.

What you will do

• Build, scale, and operationalize Customer Advisory Board (CAB) and Technical Advisory Council (TAC) programs.
• Lead the implementation and adoption of a scalable reference management tool to centralize and activate customer proof assets.
• Identify and fill gaps in customer storytelling, overseeing content creation and syndication across various formats.
• Own and scale hirify.global’s MVP program (GoatChainz) and lead the hirify.globalCon Call For Papers (CFP) process.
• Define and track metrics for advocacy influence, reference coverage, and program impact on pipeline, ARR, and NDR.
• Directly manage and develop one employee, fostering a culture of collaboration, innovation, and customer-centricity.

Requirements

• 8–12+ years of experience in customer advocacy, customer marketing, community programs, or product marketing within a B2B IT/Security SaaS environment.
• Proven success building or scaling advocacy programs such as customer reference engines, CAB/TAC programs, or MVP-style practitioner communities.
• Hands-on experience implementing and driving adoption of customer advocacy or reference management tools.
• Demonstrated ability to develop compelling customer stories across multiple formats (case studies, videos, conference talks).
• Experience recruiting, coaching, and enabling customer speakers for analyst briefings, press engagements, and industry events.
• Experience managing direct reports, including developing talent and coaching performance.

Culture & Benefits

• Remote-first company empowering employees to do their best work from anywhere.
• Competitive salary complemented by a generous benefits package.
• Comprehensive health, dental, vision, short-term disability, and life insurance.
• Paid holidays, paid time off, and a fertility treatment benefit.
• 401(k), equity, and eligibility for a discretionary company-wide bonus.
• Culture that values diversity, innovation, collaboration, and puts customers first.