TL;DR

Lead Copywriter (Organic Content): Lead and develop the voice and storytelling for organic content across YouTube, social media, app, and blog with an accent on video scripting, brand voice consistency, and team leadership. Focus on crafting engaging narratives, collaborating cross-functionally, and driving content experimentation to boost engagement.

Location: Hybrid in Brooklyn, New York with required in-studio presence as needed

Salary: $150,000–$190,000

Company

%hirify_global% is a leading health and wellness platform focused on personalized, accessible healthcare solutions, publicly traded on the NYSE.

What you will do

Own the voice and copy for organic content including YouTube videos, blogs, and social captions.
Concept, script, and produce video content that informs and entertains.
Collaborate with creative and strategy teams to bring ideas from concept to final production.
Lead and mentor a team of organic copywriters fostering creativity and growth.
Use data and insights to shape narratives that drive engagement.
Maintain brand voice, tone, and storytelling standards with rigorous editing.

Requirements

Must be based in or able to work from New York City studio as needed.
10+ years of copywriting experience including digital media.
Experience with YouTube content scripting and video production processes.
Proven leadership and mentoring skills.
Strong narrative thinking and collaboration with creative teams.
Ability to manage multiple projects in a fast-paced environment.

Nice to have

Experience in healthcare, wellness, or CPG industries.

Culture & Benefits

Competitive salary and equity compensation.
Unlimited PTO, company holidays, and quarterly mental health days.
Comprehensive health benefits including medical, dental, vision, and parental leave.
Employee Stock Purchase Program and 401k with employer matching.
Offsite team retreats and flexible work environment.