TL;DR

Performance Marketing Lead (AI): Driving end-to-end growth through AI-powered acquisition, automation, and analytics with an accent on optimizing spend and scaling performance across digital channels. Focus on managing campaigns, lifecycle marketing, and leveraging machine learning insights for strategic decision-making.

Company

%hirify_global% is a next-generation cryptocurrency exchange focused on security, scalability, and AI-driven innovation.

What you will do

Lead global campaigns across social, search, and crypto-native channels.
Build intelligent retargeting and lifecycle frameworks.
Run AI-powered multivariate testing and conversion rate optimization.
Manage data pipelines and develop real-time dashboards for analytics.
Expand organic visibility across AI search engines.

Requirements

6–10 years in performance/growth marketing, ideally in fintech, crypto, or Web3.
Proven experience using AI-driven workflows for campaign optimization.
Strong analytical capability across LTV modeling and attribution.
Familiarity with Telegram marketing and Web3-native ecosystems.
Agile, data-led approach with a bias for creative experimentation.