TL;DR

Growth Marketing Manager (SaaS): Drive revenue growth through data-led and AI-driven onboarding and activation campaigns, focusing on omnichannel marketing and customer lifecycle optimization. Focus on designing and executing AI-driven campaigns, analyzing customer data, and running experiments to maximize customer activation and expansion.

Location: Remote, must be based in Ontario, Canada

Company

%hirify_global% delivers innovative communication solutions and empowers developers worldwide with a strong remote-first culture and global inclusion.

What you will do

Lead and optimize onboarding and activation marketing programs to drive account expansion and reinforce brand.
Design and execute AI-driven, data-informed omnichannel campaigns across email, website, SMS, and in-app channels.
Collaborate with campaign managers and analytics teams to align growth initiatives and build data-driven programs.
Analyze customer responses and run experiments to refine onboarding and activation strategies.
Identify high-impact lifecycle moments to surface upsell and promotional opportunities.

Requirements

Must be based in Ontario, Canada.
5+ years growth marketing experience in SaaS with focus on onboarding, cross-sell, upsell, and program management.
Experience using AI in campaign execution and marketing automation tools.
Strong data-driven mindset with ability to analyze data independently and manage complex projects.
Excellent communication and collaboration skills across cross-functional teams.
English proficiency at least B2 (job posted in English).

Nice to have

Experience with Salesforce, SQL, Looker/Tableau.
Technical background with analytics and KPI understanding.
Experience with Sendgrid or similar subscription platforms.

Culture & Benefits

Competitive pay and generous time off including parental and wellness leave.
Healthcare and retirement savings programs.
Remote-first work culture with global inclusion.
Opportunities for volunteering and community impact.