TL;DR

Product Marketing Manager (Technology): Developing and implementing product marketing strategies for a leading mid-term rental platform with an accent on positioning, messaging, and performance tracking. Focus on collaborating cross-functionally to ensure market-fit and adoption of new initiatives.

Location: Hybrid working policy with 2 days working from the office in Rotterdam, Netherlands

Company

%hirify_global% is Europe’s largest mid-term rental platform, connecting young professionals and students with accommodation providers.

What you will do

Leverage product positioning and develop messaging frameworks for new releases.
Direct the development of product-centered marketing assets and communications.
Track and report on KPIs for product awareness and adoption.
Translate product developments into marketing strategies for market-fit.
Research market trends and customer behavior to inform product positioning.

Requirements

3-5 years of experience in product marketing, preferably in a technology startup.
Strong analytical skills with proficiency in data analysis tools.
Exceptional stakeholder management and project management skills.
Experience with marketing automation and CRM tools.
Exceptional written and verbal English communication skills.