TL;DR

Business And Marketing Strategy Intern: Supporting marketing strategy development and campaign performance analysis with an accent on data-driven insights and cross-functional coordination. Focus on measuring marketing initiatives, audience segmentation, and enabling informed decision-making through analytics.

Location: Onsite in Cary, United States

Company

%hirify_global% is a global leader in game development and engine technology, known for award-winning games like Fortnite and the Unreal Engine platform.

What you will do

Support development and execution of marketing strategies and campaigns including go-to-market planning and audience segmentation
Measure, analyze, and report on marketing initiative performance to guide future tactics
Assist in organizing planning cycles, reviews, and leadership presentations with data-informed recommendations
Coordinate cross-functional meetings to ensure alignment on campaign objectives and deliverables
Collaborate with leads to maintain documentation and track progress across multiple workstreams

Requirements

Must be legally authorized to work in the United States for the duration of the internship
Currently enrolled in an MBA program focused on marketing, strategy, analytics, or related fields
Strong analytical and strategic thinking skills with experience interpreting data
Excellent communication and presentation abilities
Ability to work independently in a fast-paced, deadline-oriented environment

Nice to have

High interest in gaming and entertainment

Culture & Benefits

Collaborative, welcoming, and creative work environment
Global company with 46 studios and 4,500+ employees
Equal Opportunity employer valuing diversity and inclusion