Manager II, Marketing Analytics

TL;DR

Manager II, Marketing Analytics: Leading a team to translate data-driven insights into impactful marketing strategies and decisions with an accent on optimizing performance and shaping campaign strategy. Focus on developing frameworks for evaluating campaign effectiveness and driving operational excellence in marketing measurement.

Location: Oakland, CA

Company

hirify.global is a mission-driven company focused on championing financial progress for over 140 million members globally.

What you will do

• Lead and develop a high-performing team focused on marketing performance measurement, insights, and strategy.
• Partner with marketing and business leaders to shape go-to-market and growth strategies based on actionable insights.
• Synthesize data into clear recommendations that drive marketing investment and creative strategy.
• Guide experimentation and learning agendas to test creative, messaging, and channel performance.
• Build strong cross-functional relationships with Marketing, Finance, and Engineering partners.
• Champion data-informed storytelling to influence marketing direction.

Requirements

• Bachelor’s or Master’s degree in Marketing, Business, Economics, Statistics or related field.
• 5+ years of experience in marketing analytics or performance insights.
• Strong ability to translate analytical findings into strategic recommendations.
• Excellent stakeholder management and communication skills.
• Experience designing marketing performance measurement frameworks.
• A strong understanding of marketing channels and growth levers.