TL;DR

Marketing Data Analyst (SaaS): Turning marketing and customer data into actionable insights to improve performance, targeting, and ROI with an accent on optimizing lead quality and measuring campaign effectiveness. Focus on designing dashboards, analyzing key metrics, and presenting findings to stakeholders.

Location: Onsite in Chicago, Illinois

Salary: $40.00/hr

Company

%hirify_global% is a global leader in data analytics, providing solutions that empower organizations to make data-driven decisions.

What you will do

Design and maintain dashboards and reports tracking marketing performance across channels.
Build and optimize scalable data models and pipelines integrating CRM, automation, and analytics data.
Analyze key metrics, including campaign lift, CPL, CAC, and marketing ROI.
Provide actionable insights to improve campaign efficiency and business impact.
Present findings and recommendations to Marketing and Sales stakeholders.
Partner with cross-functional teams to refine attribution models, lead scoring, and forecasting.

Requirements

Bachelor’s degree in Data Science, Statistics, Marketing Analytics, or related field.
3–5 years of marketing analytics experience (SaaS, Tech, or Financial Services preferred).
Proficient in Tableau, Power BI, and/or advanced Excel.
Experience with platforms such as HubSpot, GA4/Adobe Analytics, Google Ads, LinkedIn Ads, Hootsuite, Talkwalker, and Cision.
Fluent in English; French or Dutch proficiency a plus.