TL;DR

Crm Manager (Marketing): Execute and optimize CRM marketing campaigns focused on customer engagement, conversion, and revenue growth with an accent on data analysis, campaign automation, and lifecycle marketing. Focus on designing and managing personalized customer journeys, performance reporting, and CRM tech stack optimization.

Location: Hybrid, Istanbul, Turkey

Company

%hirify_global% is a global media collective and data products company focused on transforming marketing through technology and data-driven solutions.

What you will do

Develop and execute comprehensive CRM strategies to improve customer engagement and revenue.
Manage end-to-end CRM campaign execution including planning, segmentation, QA, and deployment.
Build and optimize automated lifecycle journeys targeting key customer milestones.
Lead CRM performance reporting and apply insights to optimize campaigns.
Manage CRM technology stack and integrations to ensure seamless data flow and campaign orchestration.

Requirements

Location: Hybrid work with presence in Istanbul, Turkey
5+ years of CRM operations experience
Strong analytical skills and experience with campaign reporting tools (Amplitude, Tableau, Excel)
Experience with A/B and multivariate testing strategies
Knowledge of CRM best practices and customer lifecycle management
Excellent communication and project management skills

Culture & Benefits

Hybrid work model with office presence around four days a week
Competitive medical, dental, vision, and group retirement plans
Significant paid time off and mental health awareness days
Access to global WPP networks and employee resource groups
Inclusive culture fostering creativity, collaboration, and growth