Marketing Producer (Gamedev)

TL;DR

Marketing Producer (Gamedev): Managing user acquisition processes and marketing strategies for various gaming projects with an accent on optimizing campaigns and analyzing market trends. Focus on building relationships with external studios and driving performance across multiple channels.

Company

Leading European developer and publisher of games.

What you will do

• Set up and manage user acquisition processes, including traffic buying and ASO
• Organize creative production and marketing tests
• Run setting and hypothesis tests for studio products
• Provide marketing recommendations to improve product performance
• Handle marketing planning and budgeting based on project goals
• Manage marketing activities and performance campaigns for investment projects

Requirements

• 2–3+ years of experience in user acquisition
• Proven background in an agency with a strong grasp of monetization models
• Experience with multiple traffic channels
• Strong communication and relationship-building skills
• Deep understanding of the mobile gaming landscape