TL;DR

Field Marketing Manager (B2B): Designing and executing marketing campaigns to drive customer engagement and revenue growth with an accent on account-based marketing and lead generation strategies. Focus on collaborating with sales teams and optimizing marketing performance metrics.

Location: Work from Home, EMEA

Company

%hirify_global% is a leading global analytics software company, helping businesses in 100+ countries make better decisions.

What you will do

Design and execute campaigns to drive customer engagement and incremental bookings and revenue.
Strategically build the global Demand plan including account-based marketing, lead generation campaigns, and marketing automation programs.
Own marketing sourced pipeline and booking targets.
Develop integrated marketing activation plans to advance prospects through the sales cycle.
Manage the allocated marketing budget and build partnerships with the EMEA sales leadership team.
Develop strategies for participating in industry conferences and trade shows.

Requirements

Deep knowledge of complex selling environments in the B2B technology world.
Native German language with excellent communication skills.
Proven track record of developing marketing teams in a high growth environment.
Creative skills in communications and problem solving.
Bachelor’s degree in marketing or related field; Master’s degree or MBA preferred.