TL;DR

Chief Marketing Officer (Healthtech): Building, optimizing, and overseeing marketing strategy and execution with an accent on customer retention and growth. Focus on developing comprehensive marketing strategies, managing teams, and optimizing marketing channels for performance and retention.

Location: Hybrid, office in Berlin, Germany

Company

%hirify_global% is a German pharmacy marketplace founded in 2021, offering consumers the ability to order health products from multiple pharmacies with low prices and fast delivery.

What you will do

Assess and optimize existing marketing processes
Develop and implement a comprehensive marketing strategy aligned with product and commercial goals
Build and manage the marketing team with clear direction
Optimize marketing channel mix for best performance
Lead key initiatives like email campaigns and CRM management to improve retention
Build credibility with consumers and pharmacies through marketing efforts

Requirements

Fluency in English
Proven experience in marketing strategy development, preferably in the German market
Strong leadership and team management skills
Analytical mindset and proactive problem-solving
Hands-on experience with performance marketing, CRM, and retention marketing
Excellent communication skills

Nice to have

Experience in regulated categories such as healthtech, fintech, or insurance
Fluent German

Culture & Benefits

Hybrid work format with flexible hours and office in Berlin
28 days paid annual leave
Health insurance including dental care for employees and their children
Daily meal allowance and 100% paid sick leave
Collaboration with international colleagues and opportunities for promotion and training
Annual team building and knowledge-sharing workshops