TL;DR
Senior Creative Producer (EdTech): Driving the creative vision and strategy for innovative EdTech products with an accent on social media campaigns, content creation, and marketing analytics. Focus on leading cross-functional teams, optimizing creative processes, and enhancing user acquisition through data-driven marketing.
What you will do
- Set and execute social media and communication campaigns aligned with product and marketing strategies.
- Lead brainstorming sessions and team activities to generate creative ideas.
- Write briefs for motion/graphic designers and content creators.
- Review and approve advertising creatives, adapting them for various platforms.
- Analyze campaign effectiveness and propose improvements.
- Conduct market and competitor analysis to identify trends and opportunities.
- Research and implement new tools to optimize creative processes.
Requirements
- Minimum 3 years experience in creative or digital marketing roles.
- Proven experience with B2C mobile applications.
- English proficiency at Upper Intermediate level or higher.
- Strong analytical and creative skills demonstrated by past results.
- Experience analyzing marketing campaign metrics.
- Research skills and ability to write technical tasks for designers.
Nice to have
- Experience in video and UGC content creation.
- Familiarity with web and app marketing.
- B2C niche market experience.
- Creative testing experience with Meta.
Culture & Benefits
- Impactful work shaping the future of the company.
- Innovative environment pushing boundaries in EdTech.
- Flexible remote or hybrid work from Cyprus or Poland offices.
- Health insurance package for hybrid mode and health corner in Cyprus office.
- Access to AI tools like GPT Chat bot and Chat GPT subscription.
- Competitive salary and flexible paid time off (21 days annual leave + 10 bank holidays).
- Collaborative culture with passionate professionals.
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