TL;DR

Ua Manager (Meta): Devise and execute user acquisition strategies for web and app traffic to grow the customer base and brand visibility with an accent on Meta campaign optimization, budget scaling, and data-driven decision making. Focus on managing large budgets, creative testing, and collaborating with cross-functional teams to achieve KPIs like ROAS, CAC, and LTV.

Company

%hirify_global% is a health & well-being technology startup focused on transforming bright ideas into worldwide AI-powered fitness and lifestyle products.

What you will do

Manage and scale Meta user acquisition campaigns with daily budgets of $50-100k+
Optimize campaigns using Facebook algorithms and creative testing
Make data-driven decisions to achieve KPIs such as ROAS, CAC, LTV, and conversion rates
Create hypotheses for testing new creatives and audience setups
Collaborate closely with creative and product teams
Prepare regular performance reports

Requirements

English: B2 level required
2+ years experience in user acquisition with proven growth results for web and app products
Experience in Health & Fitness industry with strong market knowledge
Proven success managing UA campaigns on Meta with budgets from $500k/month
Strong skills in spreadsheets, BI tools, and automation workflows
Deep understanding of performance metrics like LTV, ROAS, and cohorts

Culture & Benefits

Work in a fast-growing fitness and lifestyle startup
Contribute to an innovative AI consumer product
Person-oriented small company environment
Remote-friendly with optional in-person collaboration