TL;DR

Manager, Growth (Paid Social): Leading and executing paid social media programs across Meta, TikTok, and emerging platforms with an accent on driving brand growth and customer acquisition. Focus on managing agency relationships, developing creative briefs, and leveraging data for actionable insights.

Location: Hybrid (New York, NY)

Salary: $105,000 - $120,000 USD

Company

%hirify_global% is a product company focused on providing accessible vision care.

What you will do

Lead and manage the paid social agency partner for execution aligned with brand goals.
Develop creative briefs for ad campaigns in collaboration with Brand and Creative teams.
Build and oversee a structured testing roadmap to improve performance.
Deliver actionable insights to cross-functional partners and senior leadership.
Utilize measurement models to analyze channel performance.
Collaborate with Growth Marketing and Finance teams to track budgets and spending.

Requirements

5+ years of experience in managing paid social advertising campaigns.
Experience with annual spend exceeding $10MM.
Proven agency management experience.
Strong analytical and communication skills.
Familiarity with AI-driven creative tools.
Not on the Office of Inspector General's List of Excluded Individuals/Entities (LEIE).

Nice to have

Experience in e-commerce or retail marketing.
Knowledge of full-funnel measurement approaches.

Culture & Benefits

Health, vision, and dental insurance.
Flexible vacation policy.
Retirement savings plan with company match.
Parental leave for all parents.
Education reimbursement.